Forem Innovations today announced the launch of Builder Growth OS, a multi-tenant SaaS platform that lets real estate developers and builders run sales, construction, finance, and marketing from a single dashboard.

Available at: https://forembgo.com

Most developers today stitch their business together from spreadsheets, WhatsApp groups, and a handful of disconnected tools — a CRM here, an accounting package there, site progress tracked in photographs on someone's phone. Builder Growth OS replaces that patchwork with one system, from the first enquiry to the final handover.

Sales and CRM, Built for How Property Actually Sells

Builder Growth OS models the real estate sales cycle rather than forcing a generic CRM to fit it:

• An eleven-stage lead pipeline with scoring, automatic assignment, and notifications
• Follow-up SLAs so no enquiry goes cold unnoticed
• Site visit scheduling and telecalling with a full call ledger
• Quotations and cost sheets generated from live inventory pricing
• Duplicate lead detection and approval workflows

Inventory, Projects, and Construction

Sales teams and site teams work from the same live data:

• Interactive plot layouts and sitemaps, plus towers and units
• Configurable price rules applied across inventory
• Construction timelines with a dated photo feed from site
• Project-level visibility shared across sales, finance, and management

Bookings, Documents, and Compliance

The platform carries a booking from application through to agreement:

• Booking applicants with a secure KYC vault
• Templated agreements generated to PDF
• A per-stage documents checklist each builder can configure to their own process
• Cancellation handling with a clear audit trail
• RERA compliance reporting

Finance and Collections

• A payments and collections ledger tied to each unit and booking
• Demand notices and GST tax invoices
• Payment reconciliation
• Automated dunning for overdue instalments
• A loan marketplace connecting buyers to financing

Channel Partners

• Partner registration, approval, and KYC
• Commission tiers and payout tracking
• A dedicated partner portal, so brokers work in the system rather than around it

Marketing, Support, and Automation

• Campaigns and broadcasts with audience segments, A/B testing, and DND compliance
• A WhatsApp template registry and an omnichannel inbox
• A support ticket engine with queues, round-robin assignment, an SLA matrix, and escalation
• Warranty and AMC tracking after handover
• A workflow builder and org chart for approvals that match the company's actual structure
• White-label marketing sites on the builder's own domain

An AI Copilot That Knows the Builder's Own Data

Builder Growth OS includes an AI copilot that answers questions using retrieval over the tenant's own records — not generic web content. Every AI invocation is logged with token counts, estimated cost, and latency, so usage stays measurable and accountable rather than opaque.

Security and Tenant Isolation at the Database Layer

Each builder is an isolated tenant. Rather than relying on application code to keep data separated, Builder Growth OS enforces isolation inside the database itself using PostgreSQL Row-Level Security, with the application connecting through a restricted database user that cannot bypass those policies. The platform also provides:

• Role-based and attribute-based access control, with own, team, and organisation-wide lead visibility
• Two-factor authentication for both tenant users and platform administrators
• Tamper-evident audit logs secured by a SHA-256 hash chain

Leadership Perspective

Mahantesh Patil, Founder and Chief Executive Officer of Forem Innovations, said:

"Developers do not lose deals because they lack effort. They lose them because an enquiry sat in someone's inbox, a follow-up was missed, or the sales team quoted from a price list that was two weeks out of date. Builder Growth OS puts sales, inventory, collections, and site progress in one place, so nothing falls between the tools."

He further added:

"Builders are trusting this platform with their customers' identity documents, payment records, and agreements. That is why we enforce tenant isolation in the database itself rather than in application code, and why every administrative action is written to a tamper-evident audit log. Security here is architecture, not a feature."

Why Builder Growth OS Matters

The property development sector has been slower to adopt integrated software than most industries, and the cost is felt daily — in leads that go unworked, collections that slip, partner commissions disputed after the fact, and compliance reporting assembled by hand at the last minute. Builder Growth OS addresses this by:

• Replacing disconnected tools with one system of record
• Keeping sales, finance, and site teams on the same live data
• Automating follow-ups, demand notices, and dunning
• Making RERA reporting a by-product of daily work rather than a separate exercise
• Giving each builder strict data isolation on shared infrastructure

Key Highlights

• One platform for CRM, inventory, bookings, finance, partners, marketing, and support
• Eleven-stage lead pipeline with scoring, SLAs, and site visit management
• KYC vault, templated agreements, and configurable per-stage document checklists
• Collections ledger, GST invoicing, reconciliation, and automated dunning
• Channel partner portal with commission tiers and payouts
• AI copilot with retrieval over the builder's own data, and logged usage
• RERA compliance reporting and workflow automation
• White-label marketing sites on custom domains
• Database-level tenant isolation, RBAC, two-factor authentication, and tamper-evident audit logs
• Subscription billing supporting both Indian and international payment methods

Availability

Builder Growth OS is available now at forembgo.com. Developers and builders interested in a demonstration can contact Forem Innovations through the website or the newsroom contact details below.